ESF Inter Schools Marketing Competition

Teams of students in Year 12 studying Business and Economics competed against all 7 ESF schools – 84 competitors altogether.  The teams were challenged by the SCMP Young Post, a global news brand, to plan and execute a campaign to raise young readership and awareness of the multi media platform across Hong Kong.  The KGV teams were not the winners of the challenges set on the day but they were tested in terms of their team working, presentation skills and entrepreneurial flair and they showed themselves to be outstandingly competitive, informed and creative. A credit to KGV and to the spirit of entrepreneurship.

The day was sponsored by SCMP Young Post who we cannot thank enough for their generosity in the execution of the competition and the prizes for the winning team, thank you in particular to Susan Ramsay (Senior Editor) and Rhea Mogul (journalist and KGV Alumnus), Lianna Bhagchandani, Cliff Lee and Divya Hiranandani.  Thank you Ian Duncan Y13 for the photographs.

Ian GOFF
Head of Business Education